Elizabeth Holmes wrote notes comparing herself to Steve Jobs as Theranos began to collapse

When the media began compared comparing Elizabeth Holmes to Steve Jobs, the young entrepreneur also joined in the narrative as she wrote a note to herself which stated “Becoming steve jobs-” Documents obtained by CNBC included these words as well many other notes.

Elizabeth Holmes had often mentioned that Steve Jobs was her idol. She began dressing in a way that would invoke Job’s iconic look including a black turtleneck. She also dropped out of Stanford at 19 to found Theranos.

However, despite funding from huge investors including Rupert Murdoch, the Walton family as well as Betsy DeVos, all of whom put in $900 million in her company, she could not sustain her rise due to the lack of technology in the firm.

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Theranos promised that its technology was so advanced that it could run hundreds of blood tests from a single pick in a finger. This garnered universal appeal and put the young CEO in the spotlight. However, John Carreyou, a former reporter of the Wall Street Journal conducted a series of investigation and revealed inaccuracies in the blood testing system called Edison.

This also led to her typing a series of notes where she looked to refute the charges laid by the investigative articles including notes such as “Fearless, transparent nothing to hide.” She also wrote about fighting the investigation and more.

The notes that were seen by CNBC seem to indicate that she was looking at several decisions that had to be made. An employee told CNBC that Elizabeth considered herself to be the “brand” and the “driving force” of Theranos.

She also wrote notes referencing former Secretary of State George Schulz, who died earlier this year. He was on Theranos’ board and Tyler Schulz his grandson turned whistleblower. He had warned Schulz about the possibility of fraud in the company.

Elizabeth Holmes also made notes referencing journalists from CNBC after appearing on shows hosted by Jim Cramer and Andrew Ross Sorkin. She also mentioned Carryou and others from the Wall Street Journal.

When asked for comment by CNBC, attorneys did not respond.

The Department of Justice had said that CEO of Theranos, Elizabeth Holmes and Ramesh “Sunny” Balwani the former COO of Theranos schemed together to defraud investors, patients and doctors. Both of them have pled not guilty.

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Who are the Theranos investors who were defrauded by Elizabeth Holmes?