Celebrity model Kaia Gerber reinforces the expression like mother, like daughter. The young model is the new face of the Maison Alaia campaign. She follows in the footsteps of her famous mother, supermodel Cindy Crawford. Kaia recently posted a photo from her new campaign on her social media.
Kaia Gerber posted a photo of her in a skintight sheer outfit, in bright red. It accentuated her long and slim figure. She posed with her arms above her head, arching her back against a light-colored wall. The bright light also showed her silhouette against the wall. She tagged Maison Alaia as well as the photographer.
Maison Alaia posted a video of the young model wearing their brand on their social media page. They mentioned that Kaia Gerber starred in their 2023 Winter-Spring collection. They said that the video was shot by Tyrone Lebon at the Sterling Ruby Studio, located in Los Angeles.
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Peter Mulier has explained that the strong link between the past and the future of Maison Alaia was the reason why they chose the refined, yet rough setting of artist Sterling Ruby’s LA studio.
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Celebrity supermodel Cindy Crawford has been a close friend of Azzedine Alaia. Now, her daughter Kaia Gerber is the new face of Maison Alaia, as she models the creations of Pieter Mulier, whose unique designs continue to make Alaia a much sought after Paris designer house that is patronized by the rich and the famous.
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Maison Alaia is now a brand for which famous supermodel mother Cindy Crawford and daughter Kaia Gerber modeled. However, Alaia is not the only major brand that Kaia Gerber models for. In 2018, she joined Yves Saint Laurent and has remained the face of YSL Beauté, since.
Kaia Gerber, who is also the girlfriend of celebrity star Austin Butler, recently posted a video of her trying shades from the Bold Collection of YSL Beauté.
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