Jennifer Lopez and Alex Rodriguez made an investment with a series B round in July with the coffee brand “Super Coffee.” The investment gave Super Coffee a valuation of over 200 million dollars. The deal was extended in August, upping the valuation by 40 million dollars.
The company originally appeared on Shark Tank asking for a $500,000 investment in exchange of 4.5% of the company. Super coffee signed a deal with Anheuser-Busch InBev’ to distribute its products in over 25,000 stores this past summer.
Finalmente está aquÃ! / It’s finally here! ✨🚨✨ @Maluma #PaTiLonely Stream now: https://t.co/iVEt1sLDTl pic.twitter.com/jJuGLFpVYv
– jlo (@JLo) September 24, 2020
The three brothers who founded the company are incredibly happy that Jennifer and Alex are going to be business partners helping them succeed. It’s not about any endorsement they said, it’s about helping the company become successful as a business venture.
Image Credit Twitter Alex Rodriguez
