Meta Platforms (META), the parent company of Facebook, Instagram, WhatsApp, and Threads, is reportedly planning to lay off 5% of its workforce in 2025. According to Bloomberg, the social media giant will target performance-based staff reductions, aiming to accelerate the departure of lower-performing employees while bringing in new talent to strengthen the company’s overall workforce.
Meta CEO Mark Zuckerberg addressed the layoffs in an internal memo, emphasizing his goal to “raise the bar on performance management” and ensure that low-performing staff are moved out of the company more quickly. This decision is part of Meta’s ongoing efforts to streamline operations and enhance productivity.
With Meta employing roughly 72,000 people globally, the 5% reduction would mean the company will cut approximately 3,600 positions. These layoffs will begin in the U.S. on February 10, with notifications for employees in other regions following afterward.
In its comment on the situation, Meta did not provide further details but confirmed that the Bloomberg report was accurate. As the tech industry continues to navigate economic uncertainties, such workforce restructuring reflects broader trends within the sector, as companies strive to optimize efficiency and remain competitive.
CWEB analysts suggest that this move, while potentially difficult for those impacted, could help Meta maintain a more agile and performance-driven workforce. The ability to quickly adapt to new industry demands is critical in the fast-evolving tech space, and Meta’s decision aligns with broader strategies employed by other tech giants to ensure operational efficiency in a challenging economic environment.
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